September, 2008

Samba Financial Group, the dominant leader in the credit card business, launched Samba Al Khair Business Card - the first Islamic Business Card in the Kingdom and North Africa and Middle East (MENA). Samba Al Khair Business Card targets the unique needs of the Saudi entrepreneurs who own Small or Medium Enterprises in the Kingdom.

Mr. Eisa M. Al Eisa, MD & CEO of Samba Financial Group said in this occasion "The SME segment is a rapidly growing sector within Saudi Arabia and very important to the economy. Several and multidimensional efforts are being made to encourage Saudi businessmen do even better and Samba Al Khair Business Card is especially designed for this purpose. The product offers access to greater business cash flows, convenience and control on business expenses to this segment all on a fully Shariah-compliant platform. The card is indeed designed to be an excellent business companion and once again bears testimony to Samba's ongoing customer centric innovation and leadership".